I’m a life-long road cyclist. Currently, I’m a Cat IV road racer and a former USA Cycling Level 2 Coach. I live in the Cincinnati, Ohio area and participate in road races, time trials, and the occasional criterium. I also own the marketing-communications firm BaudelaireSextonBlake. (www.BSBagency.com) For the better part of the last 20 years my communications work has been in the healthcare industry. Now, my aim is to make the overwhelming topic of bike racing simpler for those who want to do well as a new racer.